How to Create and Publish Your First Product Recommendation Quiz¶
Building a quiz takes five stages, from an empty quiz to one running on your website.
- Create a new quiz
- Add the questions
- Set up the recommendations
- Preview the quiz
- Put the quiz on your website
Watch it first
The introduction video tutorial walks through the whole app.
Or ask Quiz Copilot
Open a chat with Quiz Copilot and ask it to build the quiz for you. It can take you through the whole process.
Create a new quiz¶
-
Open the dashboard and click
Create new quiz.
-
Pick a template, generate one with AI, or start from scratch.
-
Name the quiz. You can rename it later.
The Quiz builder then opens, ready for your questions.
-
Open the dashboard and click
+ new quiz. -
Pick a template, or start from scratch.
-
Name the quiz. You can rename it later.
The Quiz Builder then opens, ready for your questions.
-
Open the dashboard and click
+ new quiz. -
Pick a template, or start from scratch.
-
Name the quiz. You can rename it later.
The Quiz Builder then opens, ready for your questions.
-
Open the dashboard and click
+ new quiz. -
Pick a template, or start from scratch.
-
Name the quiz. You can rename it later.
The Quiz Builder then opens, ready for your questions.
-
Open the dashboard and click
+ new quiz. -
Pick a template, or start from scratch.
-
Name the quiz. You can rename it later.
The Quiz Builder then opens, ready for your questions.
-
Open the dashboard and click
+ new quiz. -
Pick a template, or start from scratch.
-
Name the quiz. You can rename it later.
The Quiz Builder then opens, ready for your questions.
Add the questions¶
Quiz builder > Questions is where the quiz takes shape.
-
Click
+ Add questionand pick a question type.
-
Click
+ Add blockto put more on the same slide. One slide can hold text, images and videos alongside the question. -
To remove a question, click
🗑 Remove questionin its question settings.
The Quiz Builder is where the quiz takes shape.
-
Click
+, or hover over a question and click+ new question, then pick a question type. -
To remove a question, click the
...more options button and selectDelete.
The Quiz Builder is where the quiz takes shape.
-
Click
+, or hover over a question and click+ new question, then pick a question type. -
To remove a question, click the
...more options button and selectDelete.
The Quiz Builder is where the quiz takes shape.
-
Click
+, or hover over a question and click+ new question, then pick a question type. -
To remove a question, click the
...more options button and selectDelete.
The Quiz Builder is where the quiz takes shape.
-
Click
+, or hover over a question and click+ new question, then pick a question type. -
To remove a question, click the
...more options button and selectDelete.
The Quiz Builder is where the quiz takes shape.
-
Click
+, or hover over a question and click+ new question, then pick a question type. -
To remove a question, click the
...more options button and selectDelete.
Set up the recommendations¶
With the questions in place, decide how the quiz picks its recommendations. There are three ways.
Recommend the most upvoted products
Best for most quizzes.

- Link products or collections to each choice.
- Add a product block to the results page. It shows the products the answers upvoted most.
- Sort the recommendations into several slots to show a whole routine.
Score the answers against a variable
Best for personality-type quizzes.

- Give each choice a variable and a score.
- Build one results page section per outcome, with fixed recommendations and its own text.
- Give each section display logic, so it appears on the final score or on the winning variable.
- For example, show one section when the highest scoring variable is
blue, and another when it isred.
Branch the quiz, or hide sections with logic
Best for complex logic and a recommendations matrix.

- Branch the quiz so each path ends on its own results page, with fixed recommendations and text.
- Or build one results page of several sections, and show or hide each with display logic.
Not sure which one
How to set up recommendations has a decision tree for picking one.
With the questions in place, link products to choices so the customer gets recommendations.
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Select a choice in the Quiz Builder and open Link Products, Link Collections or Choice Settings.
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Link product variants or collections to that choice. Each one is upvoted when a customer picks the choice.
-
Go to the Results Page tab and edit its content. The number of products shown is set in the Product Block settings.
How do the recommendations get picked?
The algorithm is an upvoting system.
- You link products to each choice.
- A customer who picks that choice gives every linked product one upvote.
- The results page shows the most upvoted products, in order.
- With no products linked, or all of them excluded, the results page comes out empty.
- Two products on the same number of upvotes are ordered at random.
To sharpen the results further:
- Show only products with a minimum number of upvotes, in the [Results Page settings](/how-to-guides/only-recommend-products-with-minimum-votes/).
- Keep unwanted products out with [Exclusions](/how-to-guides/set-up-funnel-quiz/#exclusion), even when an earlier choice upvoted them.
Read more in how to recommend products.
With the questions in place, link products to choices so the customer gets recommendations.
-
Select a choice in the Quiz Builder and open Link Products, Link Collections or Choice Settings.
-
Link product variants or collections to that choice. Each one is upvoted when a customer picks the choice.
-
Go to the Results Page tab and edit its content. The number of products shown is set in the Product Block settings.
How do the recommendations get picked?
The algorithm is an upvoting system.
- You link products to each choice.
- A customer who picks that choice gives every linked product one upvote.
- The results page shows the most upvoted products, in order.
- With no products linked, or all of them excluded, the results page comes out empty.
- Two products on the same number of upvotes are ordered at random.
To sharpen the results further:
- Show only products with a minimum number of upvotes, in the [Results Page settings](/how-to-guides/only-recommend-products-with-minimum-votes/).
- Keep unwanted products out with [Exclusions](/how-to-guides/set-up-funnel-quiz/#exclusion), even when an earlier choice upvoted them.
Read more in how to recommend products.
With the questions in place, link products to choices so the customer gets recommendations.
-
Select a choice in the Quiz Builder and open Link Products, Link Collections or Choice Settings.
-
Link product variants or collections to that choice. Each one is upvoted when a customer picks the choice.
-
Go to the Results Page tab and edit its content. The number of products shown is set in the Product Block settings.
How do the recommendations get picked?
The algorithm is an upvoting system.
- You link products to each choice.
- A customer who picks that choice gives every linked product one upvote.
- The results page shows the most upvoted products, in order.
- With no products linked, or all of them excluded, the results page comes out empty.
- Two products on the same number of upvotes are ordered at random.
To sharpen the results further:
- Show only products with a minimum number of upvotes, in the [Results Page settings](/how-to-guides/only-recommend-products-with-minimum-votes/).
- Keep unwanted products out with [Exclusions](/how-to-guides/set-up-funnel-quiz/#exclusion), even when an earlier choice upvoted them.
Read more in how to recommend products.
With the questions in place, link products to choices so the customer gets recommendations.
-
Select a choice in the Quiz Builder and open Link Products, Link Collections or Choice Settings.
-
Link product variants or collections to that choice. Each one is upvoted when a customer picks the choice.
-
Go to the Results Page tab and edit its content. The number of products shown is set in the Product Block settings.
How do the recommendations get picked?
The algorithm is an upvoting system.
- You link products to each choice.
- A customer who picks that choice gives every linked product one upvote.
- The results page shows the most upvoted products, in order.
- With no products linked, or all of them excluded, the results page comes out empty.
- Two products on the same number of upvotes are ordered at random.
To sharpen the results further:
- Show only products with a minimum number of upvotes, in the [Results Page settings](/how-to-guides/only-recommend-products-with-minimum-votes/).
- Keep unwanted products out with [Exclusions](/how-to-guides/set-up-funnel-quiz/#exclusion), even when an earlier choice upvoted them.
Read more in how to recommend products.
With the questions in place, link products to choices so the customer gets recommendations.
No products in the catalogue yet
-
Select a choice in the Quiz Builder and open Link Products, Link Collections or Choice Settings.
-
Link product variants or collections to that choice. Each one is upvoted when a customer picks the choice.
-
Go to the Results Page tab and edit its content. The number of products shown is set in the Product Block settings.
How do the recommendations get picked?
The algorithm is an upvoting system.
- You link products to each choice.
- A customer who picks that choice gives every linked product one upvote.
- The results page shows the most upvoted products, in order.
- With no products linked, or all of them excluded, the results page comes out empty.
- Two products on the same number of upvotes are ordered at random.
To sharpen the results further:
- Show only products with a minimum number of upvotes, in the [Results Page settings](/how-to-guides/only-recommend-products-with-minimum-votes/).
- Keep unwanted products out with [Exclusions](/how-to-guides/set-up-funnel-quiz/#exclusion), even when an earlier choice upvoted them.
Read more in how to recommend products.
Preview the quiz¶
-
Click
Savein the top menu. This does not put the quiz on your website. It saves your work so you can preview it.
-
Click
Previewand take the quiz.
Test it as often as you like
Open a new preview window each time. Test responses taken as an admin are removed after an hour, so they never count against your usage quota.
-
Click
Publishin the top-right menu. This does not put the quiz on your website. It saves your work so you can preview it. -
Click
Previewand take the quiz.Test it as often as you like
Open a new preview window each time. Test responses taken as an admin are removed after an hour, so they never count against your usage quota.
-
Click
Publishin the top-right menu. This does not put the quiz on your website. It saves your work so you can preview it. -
Click
Previewand take the quiz.Test it as often as you like
Open a new preview window each time. Test responses taken as an admin are removed after an hour, so they never count against your usage quota.
-
Click
Publishin the top-right menu. This does not put the quiz on your website. It saves your work so you can preview it. -
Click
Previewand take the quiz.Test it as often as you like
Open a new preview window each time. Test responses taken as an admin are removed after an hour, so they never count against your usage quota.
-
Click
Publishin the top-right menu. This does not put the quiz on your website. It saves your work so you can preview it. -
Click
Previewand take the quiz.Test it as often as you like
Open a new preview window each time. Test responses taken as an admin are removed after an hour, so they never count against your usage quota.
-
Click
Publishin the top-right menu. This does not put the quiz on your website. It saves your work so you can preview it. -
Click
Previewand take the quiz.Test it as often as you like
Open a new preview window each time. Test responses taken as an admin are removed after an hour, so they never count against your usage quota.
Put the quiz on your website¶
-
Open the Publish tab from the Dashboard side menu.
-
Pick how the quiz appears, then follow the instructions shown. It can sit on its own page or your homepage, or open as a popup.

Every way to publish a quiz
Follow how to publish the quiz on your website. It covers every way the quiz can be added, from an inline embed to a popup.
Follow how to publish the quiz on your website. It covers every way the quiz can be added, from an inline embed to a popup.
Follow how to publish the quiz on your website. It covers every way the quiz can be added, from an inline embed to a popup.
Follow how to publish the quiz on your website. It covers every way the quiz can be added, from an inline embed to a popup.
Follow how to publish the quiz on your website. It covers every way the quiz can be added, from an inline embed to a popup.
After publishing¶
Changing the quiz later does not update the live version by itself. Click Save again.

Changing the quiz later does not update the live version by itself. Click Publish again.
Changing the quiz later does not update the live version by itself. Click Publish again.
Changing the quiz later does not update the live version by itself. Click Publish again.
Changing the quiz later does not update the live version by itself. Click Publish again.
Changing the quiz later does not update the live version by itself. Click Publish again.
This article explains how to build a quiz from an empty template, and how to put it on your website.