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Accessibility

The quiz in the 💎Built for Shopify version of the RevenueHunt app is built to meet WCAG 2.2 Level AA. Content that conforms to WCAG 2.2 also conforms to WCAG 2.1. The Accessibility Conformance Report rates each criterion, including the ones the quiz only partially supports.

This page covers the 💎Built for Shopify version of the RevenueHunt app, where all accessibility work happens. The legacy app does not receive accessibility updates. To move a quiz across, see How to Migrate a Legacy Quiz.

Shared responsibility

Final accessibility compliance also depends on your theme, your quiz customization, and your embedding method. Colors, fonts, image-only choices and custom code can affect accessibility. So can other overlays on your site. This page covers what RevenueHunt provides, and how to keep your own setup accessible.

Keyboard navigation

Customers can complete the whole quiz with only a keyboard:

  • Tab / Shift+Tab - Move between interactive elements
  • Arrow keys - Navigate between quiz choices. In a dropdown, arrow keys move between options. In a single-select dropdown on Windows, an arrow key also chooses the option and moves to the next question.
  • Enter / Space - Select choices and submit answers
  • Escape - Close a popup quiz. If a dropdown is open, Escape closes the dropdown first.
  • Logical tab order - Focus moves in a natural, predictable order

Every question type is navigable with a keyboard, including dropdowns, sliders, date pickers, number inputs and file uploads. On the results page, the product buttons and the cart buttons also work with a keyboard.

Avoiding focus issues

Theme overlays such as chat widgets or newsletter popups can steal focus while the quiz is open. Pause competing overlays while the quiz is active.

Screen reader support

Quizzes give screen readers, such as VoiceOver, NVDA and TalkBack, what they need to read the quiz:

  • All interactive elements have descriptive labels
  • Errors, progress and cart changes are announced automatically
  • Validation errors are announced immediately when they occur
  • Selection states are communicated clearly
  • Progress is indicated, for example "Question 2 of 6"
  • Changes to the progress and to the cart count are announced
  • Each heading on the results page is read once

Best practice: use text labels

Give every choice a meaningful text label, not only an image. If you use image choices, keep a text label so screen readers can describe the option.

Questions

Focus management

  • Visible focus indicators - Clear outline on all interactive elements
  • Logical focus order - Matches the visual layout
  • No keyboard traps - The customer can always move focus away. In a popup quiz, the customer leaves by closing the popup.

A popup quiz keeps the keyboard focus inside the popup while it is open:

  • When the popup opens, focus starts on the close button.
  • Tab and Shift+Tab move focus only between the elements inside the popup, never to the page behind it.
  • Escape closes the popup. If a dropdown is open, Escape closes the dropdown first.
  • When the popup closes, focus returns to the button or link that opened it.

Form accessibility

  • All form fields have associated labels
  • Field errors are linked to their field
  • Required text, email, number, phone and date fields are indicated to assistive technology
  • Standard inputs support browser autofill

Visual accessibility

Color contrast

All eight built-in color schemes meet the WCAG 2.2 Level AA minimum contrast ratios:

Element Minimum contrast
Text, including button text, answers and placeholders 4.5:1
Large text (18pt, or 14pt bold) 3:1
Focus outline, checkboxes and other control borders 3:1

The keyboard focus outline uses the Choice selected background color, under Choices in Quiz Design. Pick a color with at least 3:1 contrast against your quiz background so the outline stays visible.

Custom colors

If you customize quiz colors, use a contrast checker to confirm that each text color meets 4.5:1 against the color behind it.

A quiz keeps the colors it was saved with. Check any quiz created before November 2026 and any quiz migrated from the legacy app.

Quiz Design

Text scaling

Quiz text scales with browser zoom:

  • Works at 200% browser zoom
  • Fits a screen 320 pixels wide without scrolling sideways

Touch targets

Every interactive element meets the 24 by 24 pixel minimum in WCAG 2.2 Level AA, or has an equivalent control that does:

Element Minimum height
Choice options 44px
Most buttons 48px

Spacing between targets is wide enough to prevent accidental taps.

Motion & animation

  • The quiz respects the prefers-reduced-motion browser setting
  • All animations are disabled when reduced motion is preferred
  • No media plays automatically before the customer interacts with the quiz

Language support

Right-to-left (RTL) languages

Quizzes automatically adjust layout for RTL languages including Arabic, Hebrew, Persian, Urdu, Pashto, and Kurdish.

Multiple languages

A quiz can be shown in each language your store publishes, with the right text direction for each.

Change Quiz Language

Customizable accessibility text

Customize the text a screen reader reads out in Quiz settings > Quiz content, under Accessibility:

Setting Purpose
Previous question Label for the back button
No previous question Read out when there is no earlier question to go back to
Next question Label for the forward button
Answer before proceeding Read out when an answer is required
Quiz navigation buttons Name of the navigation bar
Results bottom bar Name of the bar at the bottom of the results page
Quiz progress Name of the progress bar
Question choices Name of an answer list when its question has no heading
Remove {{label}} Label for the button that removes a selected option from a dropdown
Remove one {{label}} Label for the button that removes one product from the cart

Testing your quiz

Test your quiz in five ways:

  • Keyboard only - Complete the quiz with only Tab, Arrow keys, Enter and Space
  • Screen reader - Test with VoiceOver on macOS, or NVDA on Windows
  • Browser zoom - Check the quiz at 200% zoom
  • Color contrast - Check custom colors with a contrast checker
  • Mobile - Test tap targets on a real device

Standards

The RevenueHunt quiz is built to meet WCAG 2.2 Level AA, the Web Content Accessibility Guidelines. Content that conforms to WCAG 2.2 also conforms to WCAG 2.1. Two US requirements point to WCAG:

  • Section 508 - US federal accessibility requirements, which require WCAG 2.0 Level A and Level AA
  • ADA - The US Department of Justice names WCAG as helpful guidance for making websites accessible under the Americans with Disabilities Act

Need help?

If you find an accessibility problem, report it to customer support.

Contact support

VPAT® and Accessibility Conformance Report

For a VPAT®, see the Accessibility Conformance Report. It follows VPAT® 2.5Rev, WCAG edition, and rates the quiz against every WCAG 2.2 Level A and AA criterion.


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